Why 'Changeup?'
​
The changeup in baseball is known as the game's staple off-speed pitch.
Thrown like a fastball, it appears to come fast off the mound, but slows up and approaches the plate deliberately and with ease. Its reduced speed combined with its deceptive arrival is meant to confuse the batter.

We believe marketing should work the same way.
It appears to be fast and furious, but is actually grounded in deliberate and careful delivery. 
​We can apply tried and true marketing concepts with new technology for digital solutions that work.

Meet Kelly
Chief Change Officer

Kelly is a dynamic marketing professional with 16 years of experience working with businesses of all sizes on their marketing initiatives. As a management professional for various radio stations, varying from large corporations to privately owned nonprofits, Kelly has earned her stripes in marketing, promotions, strategic partnerships, sales, and digital.

After helping thousands of stations across the country make the transition to digital radio (HD Radio Technology), she most recently led digital transformation at a Baltimore radio station to enhance the experience for their loyal listeners and offer solid marketing opportunities for their business partners and then led a team of digital strategists with a local startup digital firm.

Kelly is passionate about change, contagiously enthusiastic, and can't wait to help your business, brand, or nonprofit find your place in the digital world. She can help you make those changes you know need to be done, but aren't sure how to execute.

Most importantly, Kelly is a daughter of God, wife to Matt, and mom to three crazy and smart kids. She is passionate about health and wellness, teaches Spinning part-time, helps people achieve wellness with Juice Plus+ products and Young Living Essential Oils, and is working on her personal trainer certification.  She is also a certified Lead Like Jesus facilitator, board member of CBE Greater-DC, Executive Director of Tour de Frederick, and co-owner of Fit2Shine Studio in the historic town of New Market, MD.
Kelly Jarvis, CCO  (Chief Change Officer)